MEET JAMES
FOUNDER, B.ELITE COACHING
My journey began in 2021, driven by a desire to excel in kickboxing and Muay Thai. This passion quickly evolved into a mission: to help others conquer their fitness and life goals. For me, it's not just about building the perfect physique; it’s about developing the mental strength, discipline, and strategic approach required for success.
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As a dedicated coach with a deep passion for kickboxing, Muay Thai, and sport-specific training, I specialise in working with combat and contact sports athletes. Whether you're a novice or a seasoned competitor, I provide personalised training that caters to your unique needs and ambitions.
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My expertise extends beyond just training; I also offer comprehensive nutrition plans tailored to optimise your performance and recovery. From pre-workout fuelling to post-workout recovery, my goal is to ensure that every aspect of your regimen is designed for maximum effectiveness.
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I’m committed to helping you achieve not just physical excellence but also the mental resilience and strategic insight needed to succeed in and out of the ring. Together, we’ll work towards your goals, pushing past limits and celebrating every milestone on your journey to greatness.
B.ELITE MISSION
At B.Elite Coaching, our mission is to empower individuals to reach their peak physical condition through specialised coaching that emphasises combat sports, contact sports, and overall athleticism. We are dedicated to providing top-tier training both in person and online, combining the principles of strength, power, speed, and overall athleticism with the discipline of boxing and Muay Thai.
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Our goal is to foster a supportive and motivating environment where clients can achieve their fitness and health goals, build confidence, and develop a lifelong passion for physical wellbeing.
OUR PROMISE
I promise personalised, expert training tailored to your needs, whether you’re a beginner or an experienced athlete. With a holistic approach that includes both training and nutrition, I’m here to support you every step of the way. Together, we’ll unlock your full potential.
OUR SERVICES
IN PERSON 1-2-1 COACHING
Experience the power of personalised, hands-on training designed to meet your specific fitness goals. Whether you're aiming to master kickboxing, Muay Thai, or enhance your overall fitness, our in-person coaching provides direct guidance, motivation, and tailored workout plans. Each session is focused on your unique needs, ensuring that you receive the attention and support required to achieve your goals. With a focus on technique, discipline, and progress, our in-person coaching sessions are ideal for anyone looking to take their training to the next level.
ONLINE COACHING
Train with us from anywhere in the world with our comprehensive online coaching services. Our online programmes are custom-built to suit your lifestyle, goals, and schedule, offering a flexible yet focused approach to fitness. You'll receive personalised workout plans, detailed nutrition guidance, and continuous support, all designed to help you stay committed and see real results. Whether you're a beginner or an advanced athlete, our online coaching provides the same level of expertise and dedication as our in-person sessions, empowering you to reach your peak performance no matter where you are.
YASH, AGE 16
I want to thank James for the support and guidance during my sessions with him. He motivated me, check in every week, understand my strengths and weaknesses, and always push me to my upmost potential. Since started training with James I achieved an amazing weight loss of 15kg. I feel confident, strong, and understand the purpose of a healthy and fit lifestyle. I compete regularly in martial arts, which had empowered me to succeed and look forward to several competitions. Massive thank you to James! Look forward for more exciting sessions in 2024!
STAY CONNECTED
From mastering kickboxing and Muay Thai to achieving your peak physical condition, join me on a journey that goes beyond fitness—let's build mental resilience, strategic insight, and lifelong confidence together.
GET STARTED
Whether you're ready to start your training journey or have questions about our services, I'm here to help. Fill out the form below, and I’ll get back to you as soon as possible.
Renegade Fitness Academy, Unit 6 Senate Pl, Whitworth Rd, Pin Green, Stevenage SG1 4QS
07985 674805